Which automaker gives the biggest trade-in discounts? Discount in offset: what goods can be bought by trade-in Test purchase: "Eurosib Mazda Pulkovo"

21.08.2020

A new car is always a joy. Of course, not all car enthusiasts can immediately pay the cost of the car, which is why many of them apply for a car loan. But today there is another profitable Trade-In program, what it is, let's figure it out.

The program was created for those who already own a car. The car should not be quite old.

For example, you are exploiting vehicle 3 years old, it is in excellent condition. You have saved up some amount and are planning to spend it on buying a new car. If at the same time you are trying to avoid unnecessary cost overruns, then it is best to pay attention to the Trade-in program when buying a car.

What is Trade-In in a car dealership

You change old car mobile to a new one, while making a small surcharge. WITH of English language"Trade-in" means the process of renting out an old thing in order to acquire a new one.

We can say that this is a mutual exchange, using which you exchange an old car for a new one, or choose a used car of a suitable model. It all depends on your desire. Car dealerships offer a fairly large assortment, you will always find new model.

At the car dealership, experts will assess the old car and announce its value. This amount will be deducted from the cost of the new vehicle you wish to purchase. As a result, you will not only sell your old car, but also pay less for a new one.

Video: What is Car Trade-in - service overview

Advantages of Trade-In when buying a car

The Trade-In system has a lot of advantages, you can list the following:

The exchange process will take no more than 4 hours.

Car dealership staff will help with paperwork... You do not have to go to the traffic police, all documents are drawn up on the spot.

You will save on pre-sale preparation of the car... You will not have to post ads, fix car defects, pay for parking in the car market when selling. You will sell the car as it is.

On the new car there is a guarantee... You will receive ownership of the vehicle in good condition... Its history will be "clean", the security of the transaction is guaranteed. All defects and shortcomings, if they arise during operation, you can fix for free.

It is possible to conclude a deal without depositing your own funds... To do this, use trade-in and credit.

Many car dealerships offer bonuses to customers... This is an opportunity to go through a technical inspection for free, or other pleasant little things.

Disadvantages of the program

The choice of new vehicles that can be purchased under the program is limited.
The buyer cannot take part in the auction, or order a car of a certain configuration.
You will have to conclude a trade-in deal immediately, in one day.

Terms of Trade-In program

In order for a car dealership to accept your car under the Trade-In program, it must meet the following requirements:

the service life is not older than 10 years;
must be in working and good condition;
appearance must be in good condition;
the make and model of your car must be in demand among the population (be liquid).

A package of documents is required to participate in the program

Car owner's passport
STS (Certificate of Registration)
Technical inspection coupon (if any)
Service book (if available)
Car keys 2 sets (for some cars 3 sets)
Power of attorney - if the car is rented by an authorized person

How the car is assessed in Trade-In

When evaluating a car in a car dealership under the Trade-In program, keep in mind that the cost of a car will be affected by:

the appearance of the car (the presence of chips, dents, rust, scratches);
popularity of the brand and model of the car;
serviceability of the car;
equipment;
car interior (smoked in it or not, worn steering wheel, gear lever, worn seats, etc.)

On average, selling a car under the Trade-In program, you will lose 10-15% of it market value but sell faster and hassle-free.

Video: How to return a car to a car dealership under the Trade-in program with maximum benefit

How Trade-In works - making a deal

The vehicle owner must choose a car dealership. The service is provided by many organizations, you can easily find them in large cities.
Bring the used car into the showroom.
The specialist will assess the condition of the car and name the cost. You will have to pay a small amount for the assessment service.
If you agree with the offered price, carefully study the terms of the contract.
Then choose a new car and pay the required amount. Once you take ownership, you can use your new car.

When exchanging a car under the Trade-In program, you remain the owner of the old car until new owner will not put the car on record after buying it, since the car dealership does not buy the vehicle into ownership, but acquires it under a sale and purchase agreement with further resale.

Video: Car registration by Trade-In in detail

Car loans under the program

In the absence of funds, but with a strong desire to buy a car, contact the bank. Find out which financial institutions are working on this program, then apply for the most profitable one.

Alternatives

To save money (10-15% of the market value when selling a car at Trade-In), an excellent alternative is a car auction. With it, you can earn up to 150,000 rubles for your old used car and use it to buy a new car.

Classic trade-in

Every third new car today is purchased through trade-in, says Oleg Moseev, president of the Russian Automobile Dealers Association (ROAD). According to him, the share of transactions in the more expensive segment is higher than in the mass segment. This is due to the peculiarities of trade-in. Among its advantages are the efficiency of the transaction and its transparency. The dealer's appraisal of the car and the execution of the transaction take several hours, and the car owner can immediately purchase a new car by paying the difference.

However, the convenience of the transaction has a downside: the dealer values the car below its real market value. Sergei Kanaev, President of the Federation of Car Owners of Russia, says that by selling his car through the trade-in system, a client of a car dealership loses 15-20% of its value. And if we are talking about the mass segment, then not all owners are ready to lose even a part of the possible benefit.

Andrey Karlov believes that the discount depends on the brand of the car. If these are popular mass brands that are leaders in sales (for example, KIA, Hyundai, Mazda), then the underestimation of the cost will be 5-15%, and if we are talking about rare or unpopular cars (for example, Jaguar or SAAB), up to 30% ... At the same time, he notes that every year the gap between the price on the market "at hand" and the value at which the car is estimated by dealers is narrowing. “Trade-in has reached volumes that allow this segment to influence the used car market. 10-20% of all cars on secondary market are sold by trade-in, ”he says.

The dealer will agree to buy not every car, but only one that can then be easily sold. According to ROAD estimates, on average, every third car owner who wants to make a trade-in is rejected. “Dealers will agree to work with a car that is less than ten years old, has a transparent history (that is, it was not, for example, pledged or was not the subject of litigation), has one or two owners and is accompanied by documents on regular inspection and maintenance in a car service, ”says Oleg Moseev.

One of the main reasons for the refusal in a trade-in deal is the "twisting" of the mileage - a scam that understates the actual mileage before the sale, dealers say. The ROAD president advises not to do this, since it is quite easy to check what mileage the car had before.

The owner of a right-hand drive car is also likely to be refused the deal.

If we are talking about an exchange within the framework of one brand (such a service is offered by official dealers), then the salon will be less picky about technical specifications and the service life of the car - he does not want to lose a client of this particular brand and is ready to offer him bonuses and discounts on a new car purchased by trade-in, for example, a discount on comprehensive insurance or free service in the service.

Exchange of square meters

Trade-in deals also exist in the real estate sector - developers began to practice this scheme against the backdrop of market stagnation after the 2008 financial crisis. Due to the fall in demand, apartment owners could not sell their old housing, and, accordingly, they did not have the opportunity to purchase a new apartment with the proceeds.

“The trade-in scheme assumes that the developer buys out the existing apartment from the client, but with a discount of about 20%. Then he sells real estate at the market price, which makes up his income, "says Natalya Shatalina, General Director of Miel-Novostroyki.

Trade-in relieves the owner of the apartment from the worries of its implementation, since the developer immediately gives the client the money, without waiting for the resale of the apartment. The main disadvantage of the scheme is that the client loses part of the market value of his property. In the current economic realities, the scheme turned out to be unprofitable for developers as well. “To sell the buyer's apartment, the developer must have a staff who will be involved in the sale of the secondary housing. This is unprofitable, especially against the background of a decrease in the cost of apartments and an increase in the duration of their exposition, ”says Natalya Shatalina.

At the same time, trade-in implies certain requirements for the apartment that the client wants to sell. For example, in order for a developer to buy it out, it must be fully owned by one person, that is, transactions with shares of apartments, as a rule, are not considered. Also, the company will not buy out an apartment located in another city.

According to the head of the analytical center "Indicators of the real estate market irn.ru" Oleg Repchenko, if a developer declares that he offers a trade-in service, today it is most often implied that his real estate division is ready to take over the sale of the buyer's apartment, after which a transaction will be carried out on buying an apartment in a new building. Currently, according to him, approximately every tenth apartment in a new building is purchased using this scheme.

Unlike the classic trade-in, in this case the old apartment is sold without a discount (at market value), but the client will receive the money only after the apartment is sold (according to Oleg Repchenko, the average exposure period of an apartment today is three months). In this case, the developers assign to the party to the transaction a reservation for an apartment at a fixed price (usually for two to three months, less often for six months).

“The plus for the client is that he turns to one agency, all the processes related to both the sale and the purchase take place within the agency - a new apartment is registered for him and the sale of the existing housing is actually guaranteed,” says Natalya Shatalina.

But at the time of signing the contract with the developer, the client will most likely have to make an advance payment for a new apartment (approximately 10% of the cost). And for services for the sale of an apartment you will have to pay a fee (approximately 3-4%).

As in the classic trade-in, the developer will not agree to make a deal for every apartment. According to Repchenko, developers are more willing to take on liquid options - inexpensive odnushki and kopeck piece with good transport accessibility.

Progress discount

The “old goods in exchange for new” scheme began to be used by retail chains as well.

According to Elena Naumchik, co-founder of the Association of Customer Loyalty and Customer Centricity (CLIK), most often, chains specializing in electronics offer to buy goods in trade-in. “The need for such promotions is due to the fact that the client has a product that he is already dissatisfied with (out of fashion or outdated technically) and he wants to make room for a new one,” she says.

Networks that accept old things in exchange for new ones value the goods brought by the buyer below its real market value. “For example, the cost of a received smartphone is estimated by a special program and assigned in accordance with the prices of used equipment in official international markets. mobile devices", - said the press service of the network" Svyaznoy ".

In one of the networks selling electronics, owners of an iPhone 7 Plus 256 Gb can get a 30% discount on the purchase of an iPhone X with the same amount of memory under the trade-in program.

The price of a new gadget is 87 thousand rubles, that is, the company estimates a used gadget at about 26 thousand rubles. The average price when selling such a smartphone from hand, according to advertisements on the Internet, is about 40 thousand rubles.

A rational discount cannot exceed 20-30% of the selling price of a product, marketers say. “The discounts are on average lower than the profit when selling on the market“ from hand to hand, ”admits Valery Andreeva, the official representative of the M.Video network, noting that there is still a demand for such shares.

In retail, trade-in applies mainly to smartphones as the most frequently replaced gadgets. If you look at other categories of goods, notes Elena Naumchik, in most cases the chains do not offer a hot product, but get rid of things that are in excess in the warehouse.

The terms of the deal depend on the particular network. Some stores accept any technique in any condition, while others accept only certain categories of goods. As a rule, within the framework of promotions, stores exchange goods within one category, that is, it will not work to change a gadget for a refrigerator.

But this scheme also has its advantages. Valeria Andreeva notes that trade-in is a convenient format for a deal “here and now”, ensures its transparency and security, including with regard to the protection of personal data that could remain on an old smartphone. Specialists of chain stores promise that all data of the previous owner will be deleted and will not fall into the wrong hands.

In the case of a trade-in in retail stores, the client receives satisfaction not only from the fact that he purchased a product at a discount, albeit a small one, but also from the fact that he got rid of the old thing, experts say. The psychological factor here may be stronger than the rational desire to get a big discount.

I was inspired to write this article by a story told by our leader Dmitry Izvekov. Thinking about a replacement for your Land rover Freelander II 2007, he turned to one of the Land Rover dealerships, where the manager of the used cars department offered to buy his car for ... 300 thousand rubles, despite the fact that the average market value of a 7-year-old car with a diesel engine and an automatic "fluctuated between 700-800 thousand.

Frankly, I was confused. It is known that in "trade-in" cars are bought a little cheaper than the average market price, and sold - a little more expensive. Everything is clear, the salons do business, and the client gets rid of the need to post ads, wait for customer calls, then waste time selling and reissuing ... But for the announced purchase price to be half the market average is already arrogance.

Test subject

Soon the opportunity turned up to check how fair dealerships are, on our own experience. To understand this, it was necessary to have a car that I know thoroughly: what are its advantages and disadvantages and how much it really costs. Agree, this is more correct than comparing with the "average temperature in the hospital", that is, at the average prices on free classifieds portals.

A fortunate opportunity presented itself: a friend bought a Volvo S80, and she attracted me as an assistant. For almost a month we "hunted" for a car in the range of 700 thousand rubles, not very old and that certainly with one owner and a transparent service history. After a series of unsuccessful negotiations and meetings, what was sought was found: a chic beige S80 of 2008 with dealer service in a SwedMobil car center and a mileage of 70 thousand, which was confirmed by a service book and a service manager in the salon itself. Having found a painted over scratch on the door, the "dead" ignition unit of the gas-discharge lamp of the left headlight, a few more minor flaws and taking into account the urgent need to change all the belts, we bargained 15 thousand from the original 700. As a result, a strong and well-groomed representative of the Swedish business turned out to be in the hands of the happy girl -class for 685 thousand rubles. This is what I tried to "sell" in a trade-in.

Test purchase: "Autobiography"

For the experiment, I chose a dealership cluster on Pulkovskoye Highway, near the St. Petersburg airport. And one of them - the same "Autobiography", where Dmitry was offered 300 thousand for the 7-year "Friel". Well, let's start with them. Moreover, in addition to Land Rover, they sell Volvo.

Salon "Autobiography"

The staff were charming. The administrator met at the entrance and escorted to the manager. He made out the sale, but seeing that I was hesitantly walking around, he paid attention to me, politely introduced himself and, after listening to my "presentation" of the car, voiced: "Focus on 500 thousand rubles. We will put it on the lift, we will see, of course, but the price will be something like this. " Valeriy (that was the name of the manager) also noted that if I just hand over the car to trade-in and don't buy from them new Volvo, then the price will be 50 thousand less. No attempts were made to conduct at least a cursory inspection: the employee was not interested in either the completed service book, or the car itself, which was parked right there, 20 meters away. Although I know from myself that a more or less experienced seller of used cars can immediately understand a lot about a car from documents and appearance... No lifts or servicemen are needed here. So, in "Autobiography" the price differed by 185 thousand rubles. Not twice as low in the market, but nevertheless.

Test purchase: "Eurosib Mazda Pulkovo"

"Eurosib Mazda Pulkovo"

Somewhat puzzled, I made my way to a nearby Mazda showroom. They did not meet at the door (tea, not premium!), But the sales manager of used cars was also free. After listening to the data on the car, he quickly clicked the mouse on his computer and offered to buy our Volvo S80 for 500-550 thousand. With the proviso that the final price will be announced to me only after they examine the car at the service station and consult with neighbors from Volvo. Such is the cooperation! Needless to say, both the car and the documents for it again remained unclaimed. Well, that's better! There is a certain range of prices and a theoretical chance to win an extra 50 thousand rubles on the sale. By the way, the "fine" for not buying a new Mazda, but simply selling my Volvo to the salon, turned out to be lower here: only 20-30 thousand.

Test purchase: "R-Motors"

Salon "R-Motors"

To consolidate the passed, I walked another fifty meters to the dealership selling General Motors products. And there the manager for the same car offers already "in the region of 600 thousand", having previously spent a minute on the study of the range of Volvo S80 on the well-known site for the sale of used cars. Again, no preliminary "smotrin", the promise to determine the final price after detailed diagnostics and a warning to "throw off" 30 thousand from the price if I decide to refuse Opel purchase, Chevrolet or Cadillac in their showroom.

So where does the price come from?

A small "field" investigation did not bring any clarity. I realized that not all salons offer extortionate prices, and some of the proposals sound so that one can already think about them. But there must be some kind of system here, right? The experts of the automotive market came to the rescue. Some agreed to comment openly on the issue, others asked not to give their real names and surnames so as not to lose their jobs, and we went to meet them.

"As a rule, car dealerships form prices for redeemed used cars based on average market trends and prices for specific cars, taking into account the deduction of the margin component of car dealerships. In the difference between the market price and the price trade-in dealers also includes costs and risks. Risks associated with the stagnation of trade-in vehicles at the sites are also in good salon selling them requires a specially trained manager and storage space for such vehicles. "

By the way, apparently, express monitoring of Internet sites and real offers is the only reliable tool for determining the estimated cost of a car. So, if a trade-in manager has found a free classifieds site, don't rush to accuse him of incompetence.

Dmitry Yarygin, leading analyst of AUTOSTAT agency

"There are special software products that help dealers determine the price of cars, but in the current conditions of rapid price changes, they can only be used with an adjustment for the market situation."

If we take fairly popular cars, then the difference between the purchase price and the sale price is not so great. The opposite indicates that the dealer is "wrong."

"The manager looks on the Internet how much such a car costs on the market (that is, for how much the client could sell this car himself) and simply subtracts 10-20% from this price. There is, of course, no price dependence on the" coolness "of the brand. There is the audacity and financial problems of a particular dealer. So if the appraisal of the car does not fit into any acceptable framework, you should know: the dealer has financial problems. The lower the appraised value, the more serious the financial problems. "

But what do the representatives of car dealerships themselves say about pricing, to whom we could not help but give a word. In short, they consider the purchase price to be quite realistic and fair.

Vladimir, specialist of the trade-in department of the AutoGermes car dealership (Moscow)

Alexey, specialist of the trade-in department of the auto center "Maximum-Honda"

"The price is set at the discretion of the specialist who accepts the car. He can accept it at the maximum market price. Technical defects, external defects, accidents affect the cost reduction. It is not a fact that the car will be sold for the money the seller wants to get."

Denis Kuzmichev, head of the trade-in department of the "ROLF" company (St. Petersburg)

“Many people generally confuse the concept of the market price with the desired value. It is obvious that a customer who decides to sell a car first looks at similar ads. Renault Logan 2009 - from 220 to 270 thousand. But the market price differs from the real sales value of the car, it is much lower, because during the sale process, discounts are always made within the framework of bargaining. "

The managers of the trade-in department themselves rarely make really big money. The flow of funds goes to the management and to the company's budget, but not to the seller's own pocket.

Vladislav Martinkevich, former employee of a multi-brand dealer service (the name has been changed for security reasons, - editor's note)

"150 thousand is the salary of the head of the department, and we must not forget to add his secretary's iPhone here. Managers have a small salary (and sometimes even without it) and bonuses depending on the number of cars sold, the plan fulfilled, etc. All transactions carried out officially under contracts, money - through the cashier. Any fraud with the client, extra charge, etc. depends on the specific person hired in the department. In my memory, yes, there was a case when a department manager sold a car "past the cash register" of the company and disappeared. I do not know his fate, but in any case it is already a criminal article. "

At the same time, few people complain about the working conditions in trade-in. Moreover, they hold on to this work with all their might, including because there are still opportunities for side income.

Sergey Krasnov, an active employee of one of the dealerships (the name has been changed for security reasons - editor's note)

"There are many options. The simplest is the trade in accessories. Let's say a client machine arrives with winter tires or with a rack for bicycles. The manager can safely take it all for himself and resell it - no one will notice. There is also a self-buyout scheme. For example, a client comes with a very good car - a three-year-old with an honest run of 30 thousand kilometers in perfect condition, which will be torn off in the secondary market. Why put her in a showroom? A good manager always has his own "deposit", and he offers the client to redeem it bypassing the cash register. He takes the car for himself and sells it in a week, making good money on it. However, now ordinary employees are paid good bonuses. The state subsidizes trade-in discounts, so income has grown significantly. "

In general, in our harsh conditions, everyone survives as best they can. Dealer managers are demanding profits, and employees are looking for opportunities to enrich themselves "locally." By the way, analysts do not exclude that in the future the salons' margin may decrease. But this obviously will not happen soon.

Mikhail Chaplygin, project manager Auto-dealer.ru-Petersburg

"In the future, if dealers convince customers that it is profitable to buy used cars from them, and more buyers will go, then willy-nilly, purchase prices will have to be raised. After all, whoever has more choice of cars will be in favor. of course. "

What happens to the trade car in the showroom?

Only in a conversation with insiders I was able to understand why none of the managers in the salons went to watch our Volvo car S80 with its service book and work orders. A lot of clients come, but there is also enough work. They are already working with those who are mentally ready to give the car cheaper.

Vladislav Martinkevich, former employee of a multi-brand dealer service (the name has been changed for security reasons, - editor's note)

"If the client's amount immediately indicated by 10-20% below the market does not suit the customer, what is the point of wasting time inspecting the car. technical condition, after which the sum of the assessment, of course, may fall even more. "

It should be noted that the car dealership is not interested in buying out emergency cars, somehow putting them on the move and selling them. A reputation in this business also costs money. Mainly private resellers and "gray dealers" are engaged in the restoration of substandard conditions.

Vladislav Martinkevich, former employee of a multi-brand dealer service (the name has been changed for security reasons, - editor's note)

"As for the state and pre-sale preparation, then again it all depends on the specific dealer. Large and self-respecting companies, of course, are not engaged in twisting the speedometer and handicraft "shamming". They won't even take frank trash for nothing. If, after diagnostics, minor flaws are revealed, then they are usually eliminated during pre-sale preparation, especially if the car is one of the brands that the dealer sells (for his car and spare parts, and service work, of course, goes at cost). Then the final price can be stated higher, and the broth is higher. Cars with serious defects are usually not repaired and are sold that way. They are taken into trade-in at the minimum possible price(minus full cost repairs at a dealership station), and are also sold at low cost. A self-respecting dealer usually frankly says that the car is like this, the disadvantage is this, that's why the price is the same. If you want to take it and do it, if you don't want it, don't take it. Very often, by the way, resellers buy such cars, somehow counterfeit them in garages and only then pass them off as "candy". Well, as for the incomprehensible, yesterday opened dealers of some unknown Chinese brand, then there can be anything you like. And twisting the odometer, and remanufactured junk, and substandard imports. "

Sooner or later, every car owner thinks about purchasing a new vehicle. As a rule, it is bought impulsively. An inexperienced driver makes few demands on the car. Having traveled for only a few months, everyone strives to acquire a more comfortable one that is ideal for movement in specific conditions. To buy a new car, you have to sell the old one. This is usually a fairly lengthy process. The "Trade in" service helps to save time. Reviews show that it is provided in almost every car dealership.

What it is?

Many car dealerships accept used vehicles against new vehicles. Such a program is convenient for both the buyer and the seller. Thus, car dealerships are rapidly increasing sales, and customers save time and nerves, entrusting the sale of their car to specialists. All that the buyer needs to do is to choose the right model of the car, and hand the old vehicle and the documents for it to the salon. The difference in cost will have to be paid on the spot. The specialists of the car dealership completely take on the troubles of evaluating the old model. Many companies offer the "Trade in" service. Reviews of independent experts show that it is undesirable to trust your car to the first salon you see. Organizations may rate a vehicle in different ways. It is worth looking for more favorable conditions.

The Trade In program is also convenient because in the salon you can buy a used car with a full package of documents. This is a vehicle that another car owner left in exchange for a new one. There is a guarantee that the machine is in good technical condition and will be able to serve for many more years. But it is impossible to be sure that the transport purchased under the ad is completely serviceable. Car dealerships receive cars with properly executed documents and without a criminal record. Such transport has never been in an accident. There is only one downside. You will have to overpay a little for a used car that entered the Trade In program.

What cars are accepted under the "Trade In" program?

Experts' reviews show that absolutely any vehicle that is in good technical condition can be exchanged. Each salon has its own criteria for the selection of used cars. The most interesting are liquid models, the age of which does not exceed 10 years. The car should not be beaten or painted. External data is the first thing the evaluator will pay attention to. The salon will not purchase a vehicle that is not popular among car owners. The company takes the car in order to resell it in the future. And the sooner this is done, the better.

Particular attention is paid to the documents when the vehicle arrives through the Trade In system. They should be in perfect order. The slightest inaccuracy may be a reason for refusing to accept the vehicle. In most cases, salons accept cars that have already been deregistered. This saves time and also avoids the paperwork when reselling. But cars with registration can also be accepted. True, in this case, a forensic analysis is required beforehand. Cars that are listed in theft will never accept the Trade In program. Experts' reviews show that if any suspicions are detected, law enforcement agencies are immediately involved in the work.

The original cost of the vehicle does not matter. The salons accept both expensive cars and economy class cars. It all depends on the assortment offered by a particular salon. If the organization only implements domestic cars most likely, foreign cars will not be accepted.

Vehicle appraisal

The most troubling question for most car owners is the valuation of a used vehicle. How much will they give for such a car in the salon? You shouldn't count on big money. What is Trade In in a car dealership? Reviews show that the specialists of the organization take on the work of preparing the vehicle for resale. For this, they can significantly reduce the cost of the model. In addition, the salon buys a car in order to make money on it in the future. No organization will operate at a loss.

Several factors affect the final cost of a used car. This is the technical condition, age, external data, demand for specific model on the market. In the first year of operation, any car loses on average 20% of its original value. For each subsequent year, another 10% is withdrawn. This means that a car that has been on the move for more than 4 years will cost half the price, even if it is in good technical condition. If the transport is bit or crashed, the price will be even lower. And significantly lower than the market value will be the "Trade in" rating. Reviews show that it will be more profitable to sell a car on your own. But! The salon takes care of all the hassle. Everyone decides for himself what it is better to save on - on time or on finances.

To be produced for more favorable terms, you should first replace worn-out parts, as well as pay attention to the appearance of the machine. This can be done at the nearest service station.

If a car dealership is interested in selling a new vehicle, the market value of a used car may be offered. It means that old car the client can change only for the one offered by the salon. If you do not take advantage of such an offer, the price of a used car can immediately drop by 20-30%.

Saving time or money?

So, as you might have guessed, the "Trade In" system helps to significantly save time. Reviews show that it will take only a few hours to exchange an old car for a new one. All you need to do is drive your old car to the salon. Next, the machine will be evaluated, removed from the register, checked documents, and issued a new vehicle. There is no need to constantly be in the salon. During the procedure, the client can go away on business. At the end of the working day, you will have to visit the salon again to sign the documents.

Selling a car on your own will certainly be more profitable financially. But this is only at first glance. To sell a vehicle for a decent price, you will have to undergo a technical inspection, replace old parts with new ones, spend money on advertising. As a result, the sale under the Trade in program (Moscow) may turn out to be more profitable. Reviews show that large car dealerships slightly reduce the cost of cars that are less than 10 years old. If the car is in good technical condition, is popular in the market, it can be exchanged on favorable terms. By the evening, the driver can get behind the wheel of a new vehicle.

Most car owners cannot pay enough attention to selling their car. IN work time it is not always possible to meet with a person who is interested in buying. But on weekends, the "Trade in" service may be offered in car dealerships. Reviews show that most often the purchase of vehicles is carried out on weekends and holidays... This enables clients to leisurely choose a new model and think over the terms of the Trade In service.

above all

There are a huge number of cases of deception that are based on buying and selling cars. By posting a used car advertisement on one of the bulletin boards, it's easy to get caught up in the scammers. Also, one cannot be sure that a vehicle purchased from hands fully meets the declared technical requirements... The car could be drowned or bit. In the worst case, the vehicle has a criminal record. This is completely excluded if the vehicle is sold under the Trade In program. Reviews show that the specialists of the car dealership carefully check the car against the databases. Much attention is also paid to technical inspection.

To change old car for a new one, it is not at all necessary to have a large amount of money. You only have to pay the difference. In some cases, it does not even reach 1000 USD. e. In addition, almost all car dealerships work by bank transfer. Money can be debited through the terminal installed at the checkout. Buying a car for automotive market can only be carried out with cash. And carrying a large amount of money with you is already unsafe in itself.

Purchase on credit

The Trade In program offers many interesting possibilities. Reviews show that you can buy a new car, even if there is no finance. Many salons cooperate with leading banks. Thanks to this, the difference between the old and new vehicle is issued on credit. The salons are interested in sales. Therefore, the interest on the loan is the lowest. In some cases, you can even arrange for an interest-free installment plan. To sign the contract, you only need to provide an identification code and a passport.

You can also buy a used car on credit under the Trade in program (Kirov). Reviews show most often used by people with low level prosperity. It is possible to purchase a vehicle at a minimum monthly cost. After all, a used car itself is inexpensive. Payments can be split over 5 years. By concluding an agreement, the client undertakes to pay only 100-200 USD. e. per month.

Major misconceptions

On the territory of Russia, the Trade In program is not yet widespread enough. Most car owners prefer to go the old way. They sell their vehicle, and with the proceeds they make a new purchase. There are a number of misconceptions associated with the Trade In program. Many believe that it is possible to offer the salon a used car, which was previously also purchased on a "Trade In" basis. This is wrong. Absolutely all vehicles that meet the basic requirements are accepted for sale. It must be a liquid car with a full package of documents and in good technical condition.

It is not necessary to purchase a new car under the Trade In program (Ufa). Reviews show that in almost every salon there is an opportunity for a simple sale. If there is no desire to purchase a new vehicle, you can offer a used car to a salon and immediately receive money for it on the spot. At the same time, you need to be prepared for the fact that the assessment of the car will be 20-30% lower.

Disadvantages of the "Trade in" system

A low rating for a used car is one of the biggest disadvantages of the program. Salons take a car in order to further sell it at market value. This means that you will not have to count on great benefits. Along with this, the car owner gets the opportunity to sell his vehicle here and now. Many people prefer to save time rather than finances. The car can be sold in "Trade in" as quickly as possible. Reviews show that the whole procedure takes only 2-3 hours.

Another significant drawback is the limited choice. The salon can offer a small assortment under the "Trade in" ("Kia") program. Reviews show that most buyers come with pre-existing packaging requirements. Their salon may not always satisfy. Cars under the "Trade In" program are not available on request. It remains to wait for the desired model to appear in the salon, and only then conclude a deal.

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What tricks do car dealers and manufacturers go to to sell their goods. These are discounts, bonuses, gifts, and even the opportunity to exchange an old car for a new one or with a used one, but better. In this article we will tell you what Trade-in is, because the service is beneficial to everyone, without exception. Let's also compare it with the federal recycling program, which operates on a similar principle.

Principle of operation and legal framework

Let's start with a definition. Translated from English, trade-in means a method of promoting a product, in which buyers are offered a fixed discount on the price of a new product in exchange for a used one. In our case, the principle of the Trade-in program is as follows: drove into the salon, left the old car, and left in a new one, paying the difference. That is, the seller receives part of the cost in the form of a car, which the buyer leases to him. Very tempting.

It is worth noting that this type of trading has been known for a long time. Even in the USSR, some goods could be exchanged for new ones with a surcharge.

Car exchange using the Trade-in system is two operations in one deal - selling an old car and buying a new car.

It is beneficial and convenient if you do not want to remain a pedestrian for some time, because:

The old car will have to be removed from the register, and the new one will have to be registered.
A new car is bought more often not where the old one is sold.
To sell, sometimes you have to spend a lot of time and effort.

Now let's look at how Trade-in works on a car. The owner arrives at the salon, and after diagnostics and if the required amount is available, in a few hours he can leave for new car... It saves time and nerves and changes the vehicle without any problems. At the same time, the transaction takes place safely, and the center's specialists handle the paperwork.

Order of the Ministry of Internal Affairs of the Russian Federation No. 605 of 07.08. 2013 made adjustments to the procedure for providing the service. Now it will not be possible to deregister the car if it is not disposed of. Therefore, they do this:

Sell the car to the salon.
Conclude commission agreements / contracts for the sale and purchase of a new car.

Formally, the car will remain with the previous owner until a buyer appears. TN will have to pay, and after the sale, control the re-registration.

Conditions and required documents

Participation of a car in the Trade-in program is possible if it:

In sole ownership.
Is not on bail, under arrest or in theft.
Technically sound.

The dealership will first of all carry out a legal assessment of the transaction. The cars will be driven through the databases, the documents will be checked, and only then they will continue the procedure. In addition, most dealers set their own limits. For example, it does not accept cars that have been in serious accidents, as well as domestic cars older than 5 and imported cars older than 7 years.

You will need the following documents for Trade-in:

COP, TCP, insurance policy;
two sets of keys;
MOT coupon, if any;
service book (if available);
owner's civil passport or power of attorney.

Legal entities will additionally need:

certificate of tax registration;
an extract from the Unified State Register of Legal Entities or a certified copy not older than 3 months;
seal and details of the organization;
power of attorney for a representative.

Trade-in used car

It is allowed to exchange a car by Trade-in for a used vehicle. There are plenty of salons offering this service. The transaction mechanism is no different. Cars put up for sale undergo diagnostics and full service.

You just need to take into account that it is as difficult to trace history in this case as it is in the market. Truth, legal purity transactions are guaranteed. Do not forget that you can bargain here.

The procedure for handing over a car to Trade-in involves an assessment of the residual value. It is clear that this is the most important stage for the owner. And not only for him. The dealer will never buy a car at the market average. For him, profitability begins with a difference of 20-30%. In this case, the liquidity and prestige of the car must be taken into account.

The dealer has all the necessary tools and personnel to assess the technical condition. The car will be meticulously checked. THAT compared to this is nonsense.

The age of the vehicle is very important. For the first year of operation, cars drop 20% of the original cost, for each subsequent year - 10%. The dealer will certainly take into account, if the box is mechanical, the paintwork in places is "non-native", the interior is a little worn out, and the rubber is slightly worn out. There will be a lot of questions, and the car owner will have to fight for the price. The dealership appraisal is free of charge.

Online assessment

Many salons offer to use special calculators for calculating approximate cost TS. Evaluation of a car for Trade-in online on a dealer's website cannot be objective, but it will make it possible to understand the "attitude" towards your car. The algorithm of the program is designed taking into account, first of all, the interests of the dealer. The more the car owner specifies the input data, the more likely it is to get the exact price that will be offered in the salon. But it is best to use the services of an independent professional appraiser.

We buy a car by Trade-in

Now about how the purchase of a car by Trade-in is carried out. Having decided to change the car in this way, you will first have to decide on the choice of model and car dealership. This is not as easy as it might seem at first glance. The fact is that in a decent and credible salon there may not be suitable offers, and vice versa.

It remains to call or contact the dealer through his website and clarify the procedure, discounts, the possibility of obtaining loans, and so on. The further Trade-in algorithm when buying a car looks like this:

Choosing a new car.
Checking documents by a dealer.
Checking the status of the vehicle.
Drafting contracts, resolving the issue of payment.

Where exchange is possible

Today there is a huge selection of proposals. The Trade-in service when buying a car is provided by many official dealerships and small trading platforms. The choice is up to the car owner. It is easier, of course, to give the car to the center where it was bought - firstly, the history is already known, and secondly, there will be fewer questions about the assessment.

Small traders may be more aggressive in defending their own point of view on valuation, and their legal support for the transaction is often lame. Recommended Trade-in car in the car dealership authorized dealer manufacturer. This is the safest and best option.

Take a sociological survey!

Manufacturers programs

Production of some popular brands modern cars today it is localized in Russia. Automobile plants are given the right to independently determine the amount of discounts and offer unique preferential terms for the purchase of products.

Almost every manufacturer has its own Trade-in program. And in 2020, automakers are unlikely to change anything in relation to the Russian consumer. That is, their programs will continue to work unchanged.

Is the program profitable

Now about whether it is profitable to rent a car to Trade-in. That it is convenient once again no need to speak. What about the benefits? If you remember that time is money, then it is definitely profitable. It is generally impossible to estimate the cost of the saved nerves.

Money is more difficult. The car in the salon will be estimated below market value. The benefits of Trade-in can be real if you take into account every little detail, and after all, the dealer is not interested in most of the options in your car. It is important to look at the issue comprehensively. Firstly, what is the difference between the offered and the market value of the sold car, and secondly, what will be the discount on the purchased car. On average, the benefit can be up to 5%.

Choosing between Trade-in and Recycling

Possible nuances

The system is good for everyone, but there are Trade-in pitfalls, which we will now talk about. First of all, let us point out the main disadvantages of such trading:

limited choice - both models and equipment;
low cost after assessment, which is often associated with the dishonesty of the salon employees;
difficulty / impossibility of renting a car with high mileage, after an accident or with serious breakdowns;
unfavorable lending conditions.

Users note the following nuances of returning a car to Trade-in:

the need for technical inspection and independent examination to confirm the technical condition described in the report issued by the salon;
there were cases of twisting odometers, hiding information about the participation of cars in road accidents;
there are hidden payments. For example, for diagnostics in case of refusal to purchase.

Now about whether it is possible to return a car to Trade-in by general power of attorney... This is allowed if the car is registered and the seller is not its owner. Previously, it was possible to transfer a power of attorney to the salon so that it was engaged in the deregistration procedure, and so on. It was simply issued for three days, but today it makes no sense.

You can issue a power of attorney to terminate the registration of a car during the subsequent sale, obliging the salon to control the registration of the car by the new owner. The Trade-in Agreement must be read very carefully. It should indicate the time frame in which the salon is obliged to sell the car, it should be noted who is responsible for the vehicle, and so on. The dealer must also notify you of the sale, hand over one copy and the certificate of handover of the car to the new owner.

It makes sense to use the service when the car has already been selected, preferably in the same salon. If you just return a car to Trade-in and get money, it is unlikely that you will be able to buy something on the market for this amount without additional payment. It is possible that prices may jump. This is an unprofitable option, in this case it would be more profitable to sell a car on your own.

Let's summarize

Having carefully studied all the pros and cons of exchanging a car by Trade-in, you can come to the conclusion that participation in the program gives:

Convenience and time saving.
Cost savings. The old car does not have to be tidied up on your own - the dealer will do everything.
A guarantee of personal safety and technical serviceability of the purchased car.
Possibility of buying on credit.
Exchange of any vehicle (meeting the dealer's requirements).
Nice little things as a gift. For example, free maintenance, MOT or discounts on parts / accessories.

The offer is interesting, but often unprofitable, because you have to pay for the convenience. Therefore, it is up to you to decide whether to use the Trade-in program or not.

Trade-in. Pros and cons. How not to be deceived: video

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