Toyota whose company is which country. Where are Toyota cars assembled?

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The beginning of the history of automobiles is considered to be 1933, when the automobile department was opened in the company Toyoda Automatic Loom Works, specializing in textile production and not previously involved in cars. The head of the department was the eldest son of the owner of the company Sakichi Toyoda Kiichiro Toyoda. Under his leadership it became world famous. Thanks to the sale of a patent for spinning machines to an English company Platt Brothers, Toyota had impressive starting capital.

First a car Toyota was released in 1935, it was called Model A1(later renamed Model AA). Following it, the first truck was released - Model G1. Since 1936, Model AA series cars have been put into mass production. Exports began at the same time - the first batch of Model G1 trucks (as many as four) were delivered to China. Already in 1937, the automobile department became a separate company called Toyota Motor Co., Ltd.

The company's development continued after World War II. In 1947, another model began to be produced - Toyota Model S.A.. In 1950, there was a workers' strike for the first and last time, caused by a deep economic crisis. The company's management resorted to a major reorganization - a separate company appeared Toyota Motor Sales Co.,Ltd engaged in the sale of products. The reforms had an effect and Toyota managed to survive the crisis with minimal losses.

In the 50s Japanese engineer Taiichi Ohno developed the concept of lean manufacturing, which became the basis of the Toyota production system. New system(“kamban”) made it possible to eliminate almost all losses of materials, effort and time. Since 1962, the system began to be used everywhere and contributed to the rapid development of the company.

In 1952, Kiichiro Toyoda, the founder of the company, died. In the fifties, Toyota began to flourish, and developed with its own efforts innovative technologies, extensive research has been carried out. An SUV has also appeared in the range - Land Cruiser and model Crown. Toyota expanded its influence in the United States, where it appeared Toyota Motor Sales, U.S.A. At first, the expansion of Japanese cars into the United States market was unsuccessful, but over time, Toyota gained a significant share of the American market.

In 1961, a compact and economical car was released Toyota Publica, new model rapidly gained popularity. In 1962, the millionth Toyota was produced! In the sixties, the economic situation in Japan stabilized and began to develop rapidly. has become a strong player in the markets of all continents. The model was very popular in the USA Toyota Corona, export of which began in 1965. This model has generally become the most popular in the foreign market. The next model, released in 1966, gained even greater popularity. Toyota Corolla . This model is still produced today. Same year Toyota bought another Japanese automaker – Hino. It was also purchased in 1967.

In the 70s, Toyota's development continued, new factories were built, and technical re-equipment was constantly carried out. Economical car models began to be equipped almost like expensive models. Production began in 1970 Toyota Celica, and in 1978 - models Sprinter, Tercel, Carina. Tercel was the first Japanese car with front-wheel drive. In 1972, the number of cars produced by Toyota exceeded ten million. In that decade, it also successfully overcame difficulties - financial, energy, environmental (the government forced the company to recycle exhaust system cars to reduce air pollution).

In 1982, Toyota Motor Sales Co., Ltd. merged with Toyota Motor Co., Ltd. to form Toyota Motor Corporation. Then production began Toyota Camry (over 2 decades, more than five million of them were sold in the USA!). Toyota has become the largest car manufacturer in Japan and the third in the world! In 1983, General Motors signed a long-term agreement, thanks to which their joint venture in the United States began to operate. In the same year, the first stage of construction of Toyota's Shibetsu test site, which was completely built in 1988, was completed. In 1986, Toyota produced its 50 millionth unit! New models have also appeared - Corsa, Corolla II and 4Runner.

A major event was the appearance of an elite model - Lexus. This was the first luxurious japanese car , all previous models were compact, economical to operate and very inexpensive. In 1989, new Lexus models were released - LS400 and ES250.

1990 The design center was opened Tokyo Design Center, as well as the first authorized service station in the Soviet Union. Today in Russia it is no longer possible to count the number of dealership centers. Car sales are in demand as are the sale of tires and wheels in Moscow. Toyota carried out active expansion into the markets of many countries around the world. Toyota did not skimp on research - they were educated Toyota System Research Inc. (joint company with Fujitsu Ltd., 1990), Toyota Soft Engineering Inc. (cNihon Unisys, Ltd., 1991), Toyota System International Inc. (with IBM Japan Ltd. and Toshiba Corp., 1991). In 1992, Toyota issued Toyota Guiding Principles- a work that described the principles of operation of the corporation and expressed the corporate philosophy. The Earth Charter was also published in response to increasing attention to environmental issues in society. In general, Toyota worked a lot on environmental programs, and as a result, in 1997 it produced first model with a hybrid engine (Toyota Hybrid System) – Prius, whose sales in 4 years amounted to 80,000 copies worldwide. Soon hybrid engines appeared in models Coaster and RAV4.

The number of cars produced by Toyota continued to grow progressively - in 1991 there were already 70,000,000, in 1996 - 90,000,000. In 1993, dealer agreements were concluded with Volkswagen and Audi. In 1995, a new global business plan was adopted and production of an engine with variable valve timing (VVT-i) began. In 1996, four-stroke began to be produced Gas engine With direct injection fuel (D-4). In 1997, a new hybrid model appeared - Raum, in 1998 - Avensis and a new generation of the Land Cruiser 100 SUV. Toyota's 100 millionth car was produced in 1999..

Now Toyota confidently occupies a position among the top three global auto giants and the largest in Japan, with a production capacity exceeding 5,000,000 cars per year (1 car every 5 seconds)! unites a lot of different companies, both related to the automotive industry and engaged in other areas. Since 2002, it has taken part in the most prestigious racing series - Formula 1.

Toyota Motor Corporation is the largest Japanese automaker with headquarters in the city of Toyota. Engaged in the manufacture of passenger cars, commercial and trucks, buses and auto parts. Holds the title of the largest automobile company in the world in terms of sales.

Car history Toyota company began in 1933 as a separate division of the large Toyoda Automatic Loom Works, which produced looms. Sakichi Toyoda, the company's founder, was a talented engineer and inventor. He was the first in Japan to create his own automatic loom and continuously improved his creation. His company became successful in the Japanese market and famous throughout the world.

In the early 30s, the design of Toyoda's machines attracted the attention of the largest textile manufactory in the world at that time - the British company Platt Brother & Co. Sakichi agreed to sell the patent rights to the machine, and his son Kiichiro went to the UK to formalize the deal.

It is worth noting that the automobile, one of the main engineering inventions of the time, fascinated and occupied the mind of Sakichi Toyoda. His son also took over his interest in cars. However, having visited England, he literally “fell ill” with the idea of ​​​​creating his own automobile production.

Having raised £100,000 from the sale of patent rights, Kiichiro Toyoda founded a new division within his father's company, which focused on developing cars. In 1937, it separated into Toyota Motor Corporation.

The work of the new company was supported by the Japanese government, which needed army trucks for the war in Manchuria. Due to the depression, there was little money in the country. Domestic production reduced costs, provided jobs, and made the country more independent. By 1936, just after the first successful Toyota cars, Japanese authorities demanded that the majority of shares of all automakers belong to residents of the country, and also stopped almost all imports.

Car creation operations were supervised by Kiichiro Toyoda. He began experimenting with two-cylinder engines, but ultimately repeated the design of the six-cylinder Chevrolet engine with 65 hp. In addition, the brand copied the Chrysler Airflow chassis and transmission.

The first engine was produced in 1934 (Type A), the first car and truck were produced in 1935 (Model A1 and G1, respectively), and the second model to go into production was in 1936 (Model AA).

The assembly of cars was established in the town of Koromo on new production facilities. The first Toyota passenger car was equipped with a 3389 cc engine. cm and drum brakes for each wheel. The four-door sedan with conventional front and suicidal rear doors received a flat, one-piece windshield with a top-mounted wiper and spare wheel, which was mounted on an almost vertical rear window. The all-metal body was cutting-edge for the time, using mostly wood body parts. From 1936 to 1943, 1,404 AA sedans were produced.

Toyota Model AA (1936-1943)

During World War II, Toyota completely abandoned the production of civilian cars. The automaker's enterprises produced military trucks, amphibians, light reconnaissance all-terrain vehicles, and components for combat aircraft. At the same time, assembly was carried out at an accelerated pace, often in a simplified version. For example, trucks were produced with one headlight.

After the surrender Japan Toyota Motor, like all companies supplying the army, found itself in an unenviable position. Despite the fact that the automaker's factories suffered little damage from the bombings, production Vehicle a ban was imposed.

In December 1945, Toyota received permission from the United States military to begin manufacturing consumer goods. Until 1947, the factories produced tools and pots.

However, Kiichiro Toyoda was not going to give up his passion: immediately after the end of the war, the brand's designers began developing a new model. Given the post-war decline, it was a small and economical model - two-door sedan S.A. It was equipped with a four-cylinder 1.0-liter engine producing 27 hp. with a classic layout. Externally, the Toyopet, as it was called, was similar to the Volkswagen Beetle. He accelerated to maximum speed at 88 km/h, was cheap and undemanding.

Toyota SA (1947-1952)

In addition to the SA, the Toyopet “family” included the more successful SD, the SF model, which made the brand truly popular, and the RH with a 48-horsepower engine. By 1955 year Toyota produced 8,400 cars a year, and by 1965 - 600,000.

In addition to all these cars Toyota started produce civilian trucks under the Land Cruiser name. They were designed after the example of jeeps. The first generation was based on a truck chassis with a payload capacity of 1000 kg. It was the world's first all-wheel drive passenger car with a six- rather than a four-cylinder engine. In 1953, 298 examples of SUVs were produced, most of which ended up in the services of the Ministry of Forestry and Agriculture Japan, as well as the police reserve. In 1955, the second generation of the SUV was released.

Toyota Land Cruiser BJ (1953)

In the early 1950s, Toyota introduced a number of principles into production that helped it gain a reputation as one of the world's best automakers. quality cars in the world. The Just-in-time principle allowed saving on costs and warehouse space, making production as accurate as a clock.

Back in the company's textile past, automatic looms would stop as soon as they detected a broken thread. The same principle was introduced into car assembly production. Each employee monitored the quality of the parts and components used in his area. If a defect or breakdown was detected, he pulled a special cord that stopped the conveyor belt. This way, all defects were identified at an early stage, and defective cars did not reach the market.

The next innovation was a system for encouraging initiative and rationalization proposals from employees, which made it possible to significantly increase production efficiency and staff motivation. Successful proposals were implemented, and innovators received monetary rewards.

The first luxury car was released in 1955. Toyota Crown, which was powered by a four-cylinder 1.5-liter engine. In 1957, the company entered the American market, where it exported two models - the Land Cruiser BJ and the Crown sedan. In 1959, the company opened its first plant outside of Japan, in Brazil. Since then, Toyota has maintained a philosophy of localizing both production and design of its products.

The company's entry into the North American market was not as successful as expected. In the first year, only 288 cars were sold. They could not compete with American competitors in either appearance, neither in dynamics nor in prestige. Sales President Shotaro Kamaya instills a new corporate philosophy that puts the customer first, not the vehicle.

In the early 60s, gluttonous american cars with a huge engine were still at the peak of popularity. But the quiet but never-silencing song of small cars, which became the favorites of the next decade, could already be heard. The Toyota Corona model was one of the voices of the new automobile trend.

The car was presented in May 1957. It was equipped with a 33-horsepower engine, was reliable, inexpensive and economical, which made it quite popular amid the baby boom.

In April 1958, the model received a facelift, which meant changes to the hood and door handles. At the rear there are elements resembling Ford sedans 1949 release. The engine was replaced with a 45-horsepower 997 cc engine, which accelerated the car to 105 km/h. Thanks to the monocoque body, the model weighed 1000 kg.

Toyota Corona (1957-2002)

In 1962, Toyota produced its millionth car, and 10 years later, total car production reached 10 million units. In the late 60s, the Toyota Corolla became the best-selling car in the world. This achievement will later be included in the Guinness Book of Records. As of December 2000, a total of 25 million units of the model were sold. By 2006, the total output amounted to 32 million.

The machine was equipped with a system rear wheel drive and a longitudinally mounted engine. This layout did not change until 1984, when the first front-wheel drive Corolla appeared. The first generation of the car was sold only in the domestic market. The second generation was characterized by more rounded body lines. It was represented by two models - Sprinter and Corolla, which differed in the material of the body sheet metal and interior decoration. A total of 11 generations of the model were produced.

Corolla (1966)

In 1967, the legendary 2000 GT was released - sport car with a coupe body, developed together with Yamaha. It became a demonstration of the Japanese automaker's ability to produce not only affordable small cars, but also status sports cars. In terms of dynamics, the 2000 GT was not inferior to the Porsche 911: acceleration to 100 km/h in 8.4 seconds, top speed - 220 km/h. It was equipped with a 2-liter inline six-cylinder engine producing 150 hp. There was no particular excitement around the model: only 351 units were produced. This was largely due to the high price of the car. However, now it is of collectible interest, and even in those days it put the Japanese automaker on a par with the most venerable sharks from the auto world.

Toyota 2000 GT (1967-1970)

In the 1970s, at the height of the fuel crisis, Toyota reaped the benefits of its forward-thinking strategy in the American market. Its economical, cheap and high-quality models have left clumsy American manufacturers far behind. In 1972, the brand sold one million cars a year in the United States alone, and three years later, having overtaken Volkswagen, it became America's most popular import brand.

As might be expected, in response to the growing popularity of the Japanese, the American government applied protectionist measures. After the tax increase on imported cars Toyota, like other Japanese giants, has begun building its factories in the United States.

In the late 70s, the company faced financial difficulties, forcing the introduction of austerity regime. In addition, following stricter environmental regulations, it developed a new efficient exhaust system and revised its corporate policies.

In 1982, the Toyota Camry was released, which is now in its seventh generation. Like most models of the brand, the first generation was produced for domestic Japanese market, and then it entered the international arena. Having received positive feedback, the company began to gradually improve the car and introduce its assembly in other countries. Camry is one of the best-selling Toyota models in Russia, which is assembled at the car plant in Shushary.

Toyota Camry (1982)

In 1990, Toyota begins to dilute the lineup consisting mainly of compact models, larger and more luxurious cars. The T100 pickup truck appears, and later the Tundra, several SUVs, a sports version of the Camry, as well as several sports and available cars aimed at young people.

In terms of technology, innovations appear such as an engine with a variable valve timing system (VVT-i), as well as a four-stroke gasoline engine with direct fuel injection (D-4). Developments are underway in the area hybrid technologies, which resulted in the release in 1997 of the Prius, the world's first production hybrid. This model is also notable for being listed by Forbes magazine as one of the ten cars that changed the world. And Time magazine included him in the ranking of the most influential people in the world, not caring at all that he was not a person.

The model is equipped gasoline engine and an electric motor-generator, as well as a high-capacity battery. The regenerative braking system can convert kinetic energy into electricity and recharge the battery. Managed on-board computer power units can work together or separately. The aerodynamic drag coefficient is 0.26, and since 2009 - 0.25.

A characteristic feature of the model is the absence idle move engine that turns off during short stops.

Toyota Prius (1997)

In 1998, Toyota Motor Corporation opened a Moscow representative office. Sales Japanese brand were impressive and Russian market showed an upward trend, so the automaker decided to create a national marketing and sales company. Toyota Motor LLC began operating in April 2002.

Since 2007, Toyota Bank CJSC has been operating in Russia with representative offices in Moscow and St. Petersburg. It is engaged in issuing car loans for the population and official dealers Toyota and Lexus.

On December 21, 2007, the Toyota plant was opened in the village of Shushary, near St. Petersburg. It is planned to increase the capacity of the car assembly plant to 200-300 thousand cars per year.

Toyota was hit by a number of natural disasters in 2011, which negatively impacted its performance and sales. Earthquakes and tsunamis led to supply disruptions, production stoppages and a drop in exports. Local communities affected by severe flooding in Thailand industrial base. Toyota lost about 150,000 vehicles in the tsunami and about 240,000 in the flood.

From November 2009 to 2010, the brand recalled more than 9 million cars and trucks worldwide and temporarily halted production and sales. The complaints related to unintentional acceleration of vehicles.

Now the Toyota Motor Company produces a wide range of cars - from cars, crossovers and pickups to trucks and buses. In addition, it is developing vehicles with hybrid and electric powertrains, as well as hydrogen fuel cells.

The company's products quickly conquered the market. Already in 1957, the company delivered a car

1962 is known for the production of the millionth car under this brand. And already in 1963, the first Toyota car was produced outside the country (in Australia).

The company's further development is proceeding at an accelerated pace. New brands of Toyota cars appear on the market almost every year.

In 1966, one of the most popular cars of this manufacturer, the Toyota Camry, was released.

1969 was a landmark year for the company. This year, the company's sales volume reached one million cars in 12 months, sold in the country's domestic market. In addition, in the same year, the millionth Toyota car was exported.

In 1970, the company released the Toyota Celica for a younger buyer.

Thanks to the popularity of its products and high sales volumes, Toyota continued to make a profit even after the international oil crisis in 1974. Cars of this brand are distinguished by high quality and a minimum number of defects. In production it is achieved high level labor productivity. Calculations carried out in the late 80s revealed that here, for each company employee, there were several times more cars produced than at competing enterprises. Such indicators interested competitors who sought to find out the “secret” of the plant.

Also in 1979, Eiji Toyoda became chairman of the board of directors. Under his leadership, negotiations began with General Motors about joint work between the companies. The result was the formation of New United Motor Manufacturing Incorporated (NUMMI), which began producing cars in Europe using the Japanese system.

In the 90s, the share of Toyota cars in the markets of Europe, America, India and Asia increased significantly. At the same time, the model range also increased.

All Toyota brands

Throughout its history, the company has produced more than 200 car models. Many models have several generations. All Toyota brands are presented below:

Features of the models

Toyota SA, unlike its predecessors, already had a four-cylinder engine. Has been installed independent suspension. The overall design looked more like modern models. It can be compared to the Volkswagen Beetle, which in its properties is similar to the properties of the Toyota brand.

Characteristics of the product produced and exported to the USA in 1957 Toyota models Crown was different from previously released models. They were equipped with a 1.5 liter engine.

The SF car model differed from the previous ones with a more powerful engine (27 hp more).

With rising gas prices in the 70s, the company switched to producing small cars.

Modern Toyota models

New Toyota brands can be divided by type:

• Among the sedans, the Toyota Corolla and Toyota Camry stand out.
• Toyota Prius hatchback.
• SUVs Toyota Land Cruiser.
• Crossovers Toyota RAV4, Toyota Highlander.
• Toyota Alphard minivan.
• Pickup
• Toyota minibus Hiace.

All Toyota brands are distinguished by time-tested comfort and quality.

Today in the world it is difficult to find a person who has not heard the name “Toyota”. And this is not surprising. More than a hundred years have passed since the head of the Toyoda family, Sakishi Toyoda, began developing his first weaving loom. This moment became a turning point both for the whole of Japan.

Today Toyota is a world famous company

Where did the history of the brand begin?

Sakishi Toyoda was born on February 14, 1867 in Shizuoka Prefecture. In accordance with the way of life of the Japanese of that time, he inherited carpentry, for which he did not have much love. But, as they say, if you have a desire to develop, then ideas will not keep you waiting. Sakishi decided to devote himself entirely to improving looms.

An important feature of Sakishi's approach was that he learned through trial and error. Thus, he was able to learn the whole underside of the business in which he was engaged. He was convinced that the industry of what was then Japan needed. These beliefs led him to create his future company according to the philosophy of “Kaizen”, which translated means “the continuous path to excellence.”

In 1894, Sakishi gave birth to a son, who was named Kiishiro. If only he had known at that moment how big his business would grow...

Already in 1924, together with his son Sakishi, he created a fully automated loom, and a couple of years later the first stone was laid in the construction of a future multi-billion dollar corporation - Toyoda Automatic Loom Works was born. This small company producing automated weaving looms will forever remain in history as “mother”.

Change of course for car production

The money Sakishi received from selling the patent rights to his automatic looms was subsequently given to the young Kiishiro. The father bequeathed to his son not only to continue the business, but also to transform it into an enterprise for creating cars. Sakishi firmly believed that many years later people would not be able to live without cars. Unfortunately, not many people supported his idea. But this did not stop Kiishiro from using the proceeds from the sale of the patent to stock up on “foreign” cars, disassemble them for spare parts and study automotive engineering.

The young automaker enlists the support of the board of directors of his father's company and in 1931 begins researching engines with the goal of creating perfect motor for Japanese society. Kiishiro, like his father, recognized only practice - through numerous breakdowns and failures, the search for optimal solutions was carried out.

And 1933 in the history of the company was marked by the birth of a full-fledged department dedicated to the production of cars, which was headed by Kiishiro himself. After a year of fruitful work, they presented to the world an engine called “type A” based on a Chevrolet engine. It was he who was to become the basis for both cars and the brand.

"First-born" of the automobile department

Formally, the brand was then called Toyoda. The name Toyota, which is familiar to us, appeared later. The first developments of the brand were the small A1 passenger car and the G1 truck. On the basis of them, in 1936, serial production of models AA and AB (they differed only) and the cargo AG began. In the same year, Kiishiro received an order for export from Northern China. The Chinese were extremely interested in AG trucks.

In 1937, the automobile development department grew into a separate business - Toyoda Motor Company, Ltd. It is this moment that is considered to be the beginning of the history of Toyota Motor Corporation, although it had yet to come to this name. That same year, the company received an order for 3,000 trucks for the Japanese army. Thanks to this order, it was possible to build a full-fledged plant in the small town of Koromo. Later it was renamed Toyota.

Kiishiro was already concerned about the issue of uninterrupted supply of the required raw materials and technologies to the plant. A number of separate ones were created that provided automobile conveyor metal and equipment. The only unresolved issue was the quality of the products. It did not reach the level of Europeans and Americans. In order to change the situation, in the early 50s it was decided to introduce the brand to the American market.

It’s impossible not to notice how serious Kiishiro was about little things. It is thanks to him that we all know modern Toyota as “Toyota”. The letter "D" was replaced in the name with a "T" because the character "Toyota" requires eight lines to write, and the number eight is considered lucky in Japanese culture.

The next stage in the brand’s history: entering the global market

Today's appearance on the world stage is in many ways reminiscent of Toyota's expansion into the American market. In the 50s of the twentieth century, Eiji Toyoda took the helm, who managed to introduce the most productive methods of managing and motivating ordinary workers. This method has brought certain results. In 1951, production of the first SUV, the BJ Toyota Jeep, began. In 1957, the solid Crown entered the American market. In addition, factories opened in Brazil and Australia.

And 1966 is considered special. It was this year that Corolla was born, which subsequently became the main means of gaining Toyota recognition throughout the world. This small, economical car allowed the company not only to stay afloat, but also to become a market leader when the oil crisis struck in 1974. Many Americans could no longer afford the thirsty eight-cylinder giants. This is where the little Toyota came in handy...

In the early 70s, the first sports cars were launched into production - the Celica in 1970 and the Supra in 1978. As we know, today these cars are icons for many car enthusiasts. In 1982, production began in California together with GM. This event once again made it clear how winning the Kaizen strategy is.

Over the 6-year period from 1979 to 1985, total exports doubled! From 10 to 20 million cars! The Japanese didn’t even think about stopping there...

Consequences of Toyota's success around the world

Mainly thanks to the fantastic success of Toyota, Japan came to the top of the ranking of auto-producing countries, which, in turn, accelerated the pace of development of the main types of industry.

At the end of the 80s of the twentieth century, it was born Lexus brand, which now represents Toyota in the premium segment. In the early 90s, Toyota Motor Corporation entered the European market and already in 1992 the first Toyota plant was built in the UK.

But Toyota did not intend to stop there. The first “asphalt” is created, which almost immediately becomes a universally recognized bestseller! The company’s innovation institute also does not sit idle and in 1997 the first production car with hybrid power plant- Toyota Prius. This model clearly shows that the largest by that time automobile concern extremely concerned about the environmental situation in the world. After this, many leading automakers begin to accelerate the construction of their environmentally friendly cars.

The history of Toyota in the twenty-first century

At the turn of the century, Toyota crossed the mark of 100 million cars produced for the domestic market. In 2002, it was decided to create its own team in Formula 1. Unfortunately, despite the huge budget, even by the standards of Royal Racing, Toyota was never able to achieve success. For some time, the company continued to supply engines for other teams, but in 2009 management decided to curtail the automaker’s activities in Formula 1.

Let us note that the only year when Toyota suffered losses was precisely 2009. But this did not stop the Japanese auto giant from breaking into the automotive Olympus in 2012, overtaking Volkswagen and GM at the end of the year. By this time, Toyota had built its factories in most developed automobile countries Worldwide. Russia was no exception. In 2007, a new plant of the company was launched in the village of Shushary near.

As we can see, the history of Toyota is filled with bright victories and years of grueling work, constant research and experimentation. The path to great success is never easy or cloudless. The Toyoda family initially bet on the “path of continuous movement forward” and they were right. The experience of the auto giant's managers is now being adopted by managers from all over the world. The Kaizen philosophy still works today.

Video about the history of Toyota:

But it all started with simple machines... Sakishi Toyoda’s dream continues to live thanks to his descendants.

P.s. Have you personally had any experience of communication? Write in the comments to this article the pros and cons of cars of this brand that you saw during operation, a test drive, or just a trip with a friend.